On SponsorsGo, you’ll come across extensive details about Bayern Munich’s present sponsors together with historic sponsorship agreements, showcasing how the club has collaborated with international manufacturers to generate brand name engagement and sponsorship deal activations. The club’s sponsorship strategy also involves LED branding and electronic activations, maximizing its presence across many media channels.

Continuing their shift into the preferred sport on the planet, Primary is now partnered with Bayern Munich for the future time.

Andreas Jung, FC Bayern board member for marketing and advertising: "We have been delighted being continuing our wonderful journey with Guy. FC Bayern is characterised by continuity, and partnerships like this show how critical it is actually to discover widespread paths and cover distances together. That's what connects us, and that's what characterises robust associations."

Japanese movie video game organization Konami has acted since the official videogame companion of Bayern Munich by way of its soccer simulation match series eFootball

Bayern Munich continues to shine with its most up-to-date signings and current stars. England’s leading striker Harry Kane joined the crew in 2023, bringing a brand new dynamic for the club’s assault.

Bayern Munich’s lengthy-time period technique helped the club trip out COVID-19, While using the restrictions on lovers hitting Bayern’s base line fewer than other clubs. Jung states It's because the club and its companions rely on each other and do every little thing inside a pleasant, popular way so when there have been difficult conversations about partners’ rights in the pandemic, the club discovered approaches to compensate companions by means of electronic delivers or other legal rights.

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GetYourGuide sells excursions and excursions, things to do together with cooking classes, and tickets to tourist points of interest. In Oct 2023, FC Bayern and GetYourGuide solid a partnership to offer fans and visitors exclusive times and give them the prospect to return nearer for their club.

There is a rationale why they get so much more Television income likewise, it's since they simply just have higher viewerships. If I recall properly, prime Premier League matches have far more viewers than the Champions League last. At the very least I read through that a number of years again and it had been by no means some league decider.

No less than we make up to the viewerships by selling lots of shirts, This is why we nevertheless have really more info a good offer from Adidas.

American beverage giant Coca-Cola has appreciated a partnership While using the Bavarian club for more than fifty years, which makes it one among longest promotions from the club’s history.

The collaboration began back in 2008, rendering it Gentleman's longest Affiliation by using a football club. The sponsorship of FC Bayern Females as official companion, that has been in place since 2022, will also go on.

Japanese online video sport organization Konami has acted given that the official videogame lover of Bayern Munich through its football simulation sport sequence eFootball

Apart from branding rights, the deal involves SAP supplying the club with analytics program to gauge shopper knowledge and participant performance data. In February 2021, Bayern introduced they'd also employed SAP’s assistance to standardise their HR processes.

In September 2023, the power applications and electrical devices maker signed an early extension agreement Along with the German giants until 2027, modifying their standing from a Gold Associate to your Platinum Companion.